Copy is one of the most important parts of your biz.
For those of you are new to the game, copywriting is the act of writing text to promote your brand, products and services. And the final product is called copy.
It’s the written text on billboards, websites, emails, social media, advertisements, etc.
This copy should ultimately persuade your ideal client to buy your product, book a call, or whatever action you want them to take.
I friggin’ LOVE writing copy.
And you need to as well.
Because storytelling sells.
If you're not selling yourself or the products you are offering, it’s most likely because you’re copy is BORING.
Yep. I just said that. #SorryNotSorry.
It doesn’t mean YOU are boring. It just means your copy might suck.
But don't worry if you feel like that might be you! Everything is figureoutable with the right knowledge.
Which is why I'm interviewing copywriter and storytelling extraordinaire, Keli Chevalier on today's episode!
Keli is a gifted StorySeller, and she's so much fun to listen to! I can't wait for you to hear today's episode.